Assalamualaikum,to the reader this is my third post on MGT 300.On the third post I want to share about Strategic Initiatives For Competitive Advantages in chapter 3 in this course.
Chapter 3 : Strategic Intiatives For Implementing Competitive Advantage.
On this chapter there are four learning outcome :
- To list and describe the four basic components ofsupply chain management.
- Explain customer relationship management systems and how they can help organizations
understand their customers.
- To summarize the importance of enterprise resource planning systems.
- Identify how an organization can use business process reengineering to improve its business.
Strategic Intiatives
Organizations can undertake high-profile strategic intiatives including :
- Supply chain management (SCM).
- Customer relationship management (CRM).
- Business process reengineering (BPR).
- Enterprise resource planning (ERP).
Supply Chain Management
Supply chain management involves the management of information flows between and among stages in a supply chain to maximize total supply chain effectiveness and profitability.Four basic components of supply chain management include :
- Supply chain strategy.
- Supply chain partner.
- Supply chain operation.
- Supply chain logistics.
Wal-mart and Procter & Gamble (P&G) SCM
Effective and efficient SCM system effect on Porter's Five Forces.
Customer Relationship Management
- Customer relationship management is involves managing all aspects of a customer's relationship
with an organization to an increase customer loyalty and reterntion and an organization's
profitability.
- CRM overview
Business Process Reengineering
- Business process is a standardized set of activities that accomplish a specific task,such as processing
a customer's order.
- Business process reengineering (BPR) is the analysis and redesign of workflow within and between
enterprises.
Finding Opprtunity Using BPR
- A company can improve the way it travels the road by moving from foot to horse and then horse to
car.
- BPR looks at taking a different path,such as an airplane which ignore the rood completely.
- Types of changes an organization can achieve,along with the managnitudes of change and the
potential business benefit.
Enterprise Resource Planning
- Enterprise resource planning (ERP) is integrates all departments and functions throughout an
organization into a single IT system so that employees can make decisions by viewing
enterprisewide information on all business operations.
- ERP systems collect data from across an organization and correlates the data generating an
enterprisewide view.
That all for today thank you for reading my information on this chapter.
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